Yet again I’ve stepped out of my comfort zone and done something successful marketers do – issued a Press Release.
What a weird experience – at least it was for me.
I’ve never done it before, mainly because I never thought I had anything interesting to say, but since I’ve just won a signed GVO tee-shirt, and GVO is launching TODAY, it seemed the appropriate time.
Of course, I can’t really see anyone being interested in my tee-shirt, no WIFM (what’s in it for me) in that, but one of the tips to successful press releases (apparently) is to make it timely.
















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